Content

Brand Voice Profile Template

A structure for documenting your brand voice so AI-assisted drafts stay consistently on-brand.

When to use it: Use this to configure Clintra's Content Generation agent, or to onboard any new writer to your brand voice quickly.

Tone descriptors

3–5 adjectives that describe how your brand sounds (e.g. direct, warm, precise), and 2–3 it should never sound like.

Sentence-level style

Preferences on sentence length, contractions, jargon tolerance, and use of humor.

Approved examples

Paste 3–5 pieces of content your team considers strongly on-brand.

Words and phrases to avoid

Any specific terminology, claims, or phrasing your brand avoids.

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